CAPTURING SOMETHING FLEETING AND INFINITE
A clean and feminine identity for local photographer Talitha Snow.
The custom logotype was inspired simply, by the melting of snow and what gets left behind. A combination of the fleeting nature of moments in time, and the permanence given to them with every snap.
The short form version of the logo.
A special monogram was also introduced, giving the brand a fashion feel.
The toned down colour palette.
Images Talitha Snow